Founder · NH BBB Board Member · 25 Years in the Trade
Lee Veader Sr.
Lee Veader Sr. founded Benchmark in 2001 and still walks every project himself. He does the first in-home visit in person, not a salesperson. Twenty-five years in the trade, BBB Torch Award winner, finalist, and Judge, and a member of the New Hampshire BBB Board.
“It is amazing what you can accomplish if you do not care who gets the credit.”
Co-Owner · Admin Backbone · Woman-Owned Business
Meoghan Veader
Meoghan Veader co-owns Benchmark and has run the office since 2001: bookkeeping, scheduling, inbound leads, and the first voice most homeowners hear. Benchmark is a Woman-Owned business because that is the actual ownership structure, not a marketing label.
Field Production Lead · Customer-Facing PM · Next Generation
Ian Veader
Ian Veader leads field production, the project manager on your site who runs the crew, confirms the layout with you before demo, and keeps you updated through the build. He came up the way Lee Sr. did: on the job sites, learning the trade hands-on.
Systems, Software, and the Next 25 Years
Lee Veader Jr.
Lee Veader Jr. grew up on his father’s job sites and served in the U.S. Air Force before returning to Newmarket in 2024 to run operations and build the systems behind the business: intake, estimating, and the tools that let Lee Sr. and Ian focus on people and the field.
Design + Selections · Native Spanish Speaker · Veader Family
Ana Veader
Ana Veader, Lee Jr.’s wife, works with homeowners on design and selections, turning your ideas into the cabinets, countertops, tile, and finishes you’ll live with every day. Originally from Mexico, she’s a native Spanish speaker, so Spanish-speaking homeowners can go through design and selections in their own language.
Project Manager · Veader Family
Johnny Veader
Johnny Veader is Lee Sr.’s cousin and a Benchmark project manager, one of the people who runs your job in the field. He manages the crew, keeps the schedule moving, and leads projects on site from demo through the final walkthrough. Another Veader on your project, not a hired manager passing through.